Are you a restaurant owner who has been wondering how to increase your revenue? Do you find it hard to keep track of things when you are overwhelmed by orders via phone? Then you are in the right place. This post will give you a clear idea regarding everything you need to know when building a food delivery app for your restaurant.
Why a Food Delivery App?
Because it’s time you go digital. The above-mentioned problems can be easily solved by creating a food delivery app for your restaurant. A mobile application is going to be another sales channel through which you can connect with your customers anywhere and also a means to increase your ROI.
With the increase in the number of people using smartphones, it would be easier for you to connect with your customers wherever they are. If you provide special discounts and employ the right marketing strategy, your sales will increase. Not only would this help you increase the number of customers you have, but it will also help you increase your workforce efficiency. At the same time, you need to make sure that you provide the best user interface and experience for your customers.
What should you be doing?
Research. A lot. The scope for your service, your competitors, your customer base, etc are things you should do a lot of research on. Check out what your competitors are doing right. Check out where they are lacking. Figure out your customers. Decide the features and functions based on your research. Get the right people to build the app for you. Market the app. Make sure you provide the best user experience and interface for your customers. Incorporate your customers’ feedback and update your application. Continue providing the best for your customers and increase your sales.
Features and Functions you need in your application
Make sure the features and functions in your application are smooth, fast and flawless. Below, you will find some features and functions we think would be apt for your food delivery application.
In the admin panel:
- Table reservation management
- Menu Management
- Push Notifications
- Manage multiple branches, if needed
- Reports and Analytics
In the Customer application:
- Manage Profile
- Make reservations
- Order food
- Refer and Earn
- Loyalty points
- See order history
- Payment Gateway Integration
- Offers and Discounts
- Chatbot Support
- Billing and invoice generation
- SMS notification
- Social Media Integration
Who is needed to develop the application?
You would need a UI/UX designer, 2 – 4 developers in each platform, Quality Assurance Engineer, Backend Developer, Project Manager, Admin Panel Developer, etc. There are two options in front of you while developing a food delivery mobile application – hire and assemble a team of designers and developers to do the work for you or hire a software development company to help you.
Mobile applications are one of the best marketing tools to increase your brand value and sales. Workforce management is an added advantage. Make sure to market your application and employ the right SEO and Social Media Marketing strategies so that you can take advantage of the demography and region you are focusing on. If your restaurants have multiple chains in different cities, focus on your target audience and employ different marketing strategies at different places. Customer engagement should be a priority too. Remember that the more your brand is seen positively, the more it will be trusted. If you need help in developing a food delivery mobile application for your restaurant, feel free to get in touch with us. We would be happy to help you out.