Top 8 Mobile App Development Trends 2018

Mobile development trend 2018

These mobile app development trends will help you in making your app to stand out from the crowd of millions.

Mobile apps have been the center of development for a long time. With the consistently growing business sector and current technologies coming up, it is difficult to remain relevant and competitive. With the biggest market penetration and flexibility, mobile devices end up being the best gadget to be targeted by businesses. While every one of these statements is valid, it should be noticed that moving to mobile isn’t something new for a company particularly in 2018.

However, simply executing the right mobile app development strategy won’t guarantee you the success, you should be updated with the most recent trends. Truly, your application should be equipped with the most recent tech support in order to attract a major portion of the smartphone users. In order to do that you should know about the best mobile app development trends in 2018.

Here are the top 8 Must-Follow Mobile Application Development Trends in 2018:

1) Artificial Intelligence Making The Apps Smarter

A couple of years back, Artificial Intelligence was only the stuff of sci-fi? At that point, it was a novel and cool innovation that will seem to dwell in the future. But now, it is a part of the mainstream, with its innovations included in almost every modern device. The AI Integration to the mobile applications makes the apps smarter as well as saves a lot of money for the companies. With the assistance of AI, the organization’s’ experience exponential growth in the efficiency by investing less (the money) in the resources. Such apps use the innovation through chatbots and learning user behavior pattern for a personalized experience. According to the research, the chatbots will be saving $7 billion for the companies between 2018 to 2020

Likewise, the apps can be integrated to AI for more enhanced assistance to the users in customer support services. Google has presented Duplex, an AI program that can make calls on behalf of people to fix an appointment with a local business. This shows how AI is advancing so quick to benefit the app industry. As per another report, the chatbots will deal with 85% of the customer service related tasks by 2020. Artificial intelligence will employ in each and every innovation division be it Intelligent Apps, VPA’s, Cyber Security and IoT

  1. Android Instant Apps

At the Google I/O 2016, Google launched another feature in Android gadgets called the instant apps. The aim is to make it simple for the user to use an Android application without really downloading it. The user can try the mobile app utilizing the play store and download it if they feel the need and have the requisite storage. As these apps don’t require installation, all barriers are removed between the application and the users.

For now, there are a few numbers of Instant apps accessible in the Google Play Store including Buzzfeed, Wish, Vimeo, NY Times and Periscope, however, the company guarantees to include more in the coming months. Android Studio’s most recent version enables the developers to modularize the app so the user can utilize just a bit of the app.

3. IoT And Wearable Apps

The Internet of Things(IoT) has turned into an industry itself that is developing with the time. Using this technology, users can control the non-IT equipment by means of remote controls or apps. This feature has turned into an important part of the user’s life, that makes the developers keep their apps IoT friendly. Also, as indicated by a report, the IoT investments will reach to $120 billion by 2020. Again, the wearable gadgets have increased much prominence in recent years. A larger part of IoT gadgets as of now depend on mobile devices to syndicate data, particularly in case of consumer IoT. With the surge in the overall use of IoT, we will see more mobile apps meant for management of these devices.

Smartwatches and other connected wearables have created an altogether new technology market. While a lot of these devices can give independent features regardless they require some help from mobile for example before the Watch-OS 4, the Apple Watch required iPhone’s system for calling. Aside from this, users prefer wearable gadgets to be synchronized with their mobile phones for easier access to data.

4. Augmented Reality

As indicated by Digi-Capital, by the year 2020, AR/VR could hit $150bn, with AR taking around $120 billion and VR $30 billion.

It appears like the year 2017 was reserved by both Google and Apple for putting money on the improvement and openness of increased reality. With Apple propelling ARKit and Google’s ARCore hitting the market, we now have two rock-solid platforms for the development of augmented reality apps for mobile devices. With most advertisers seeing enlarged reality as an approach to give a convincing user encounter we will soon be seeing a ton of creative AR applications. There are numerous apps like “Ikea” that already utilize the innovation for uplifting the user experience. Various such applications are on their way to be a part of this revolutionary change. In 2018, the AR integration will be the most essential advance step for the mobile app development industry.

The prominent social media apps like Snapchat and Instagram have been already using AR for quite some time. The interesting stickers and animated additions to your post are only possible due to the AR technology.

Mobile app marketing is as essential as developing the application. Without a proper go to market strategy your app will not be able to attract any audience.

5. Accelerated Mobile Pages (AMP)

AMP (Accelerated Mobile Pages) is a project by Google in association with Twitter. Utilizing AMP, a mobile version of the web page is made that is comparatively a lot faster and responsive. As an alternative, the web page can be shown simultaneously while it is loading instead of making the user wait for the whole page to load – it is called lazy loading. Both these systems can be utilized to speed the execution of mobile apps when content is syndicated through the web. The Accelerated Mobile Pages(AMP) helps the developers in decreasing the loading time of the website pages on the mobiles that influences other aspects too. With the great AMP score, you will gain better conversion rate, decreased bounce rate, maximum user retention and a boost up to the user experience. With enhanced AMP of your site, you will be able to improve visibility on the internet for gaining more traffic to your website. Google has additionally reported that soon it will give a mobile search box that will help the users in finding the mobile-friendly websites. This requires the developers to ensure that their sites and site pages are good with AMP.

6. Mobile App Security

Cyber Security will overwhelm all the aspects of the technological advancement, regardless of whether they’re in the field of Internet of Things (IoT) or mobile apps. The most recent move by Apple to its own particular coding language- Swift from Objective-C should be a key reminder to developers and designers to integrate IT security in the earliest app development stage. Enterprises will likewise investigate duplicity advancements to capture the tech mutants that have defiled the organization’s network. Developers are taking more rigorous activity to secure the app’s code starting from the earliest stage. There is additionally an expanded mindfulness towards better use of authorizations and encryption.

7. Cloud-based Mobile Apps

The rise of mobile computing has a ton of advantages backing it. With the utilization of cloud computing in mobile apps, it is simpler to store information and process heavy tasks in mobile. The greater part of the mobile apps with a greater database is utilizing the AWS (Amazon Web Service) as their cloud computing backup. This additionally helps in reliability, speed, processing power and security of the apps and enables it to deal with a large amount of data.

8.  Blockchain

Blockchain, a shared, unalterable record for recording a company’s data listed as blocks whether that is the history of exchanges or bitcoins, none of which can be modified without changing every consequent piece and the arrangement of the system. Data tyrants are hell scared with the latest technology as it eliminates the scope of data tampering. Genuine organizations, however, can harness stronger by offering transparent access to the blockchain. This mobile application improvement drift was effective in gaining the attention of the giants like Mark Zuckerberg and Jack Maa with its advantages and unrivaled applications. There will be a rise in blockchain based payment apps like BitPay, Gliph, and Fold and will be more in the future.


  1. Very helpful information. We have published a blog on trends of mobile app development which could be popular in 2019 as well.

  2. I do trust all of the ideas you’ve presented for your post.
    They are very convincing and will definitely work.

    Nonetheless, the posts are very short for novices.
    May you please extend them a little from subsequent time?

    Thanks for the post.

  3. Thanks for sharing such a great, very informative and useful blog mobile app development trends information.
    Keep it up.


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